'The Brambles' is a well-known property locally. It sits on the main Chingford Mount Road, and as the last of what would have been a parade of grand Victorian villas, it stands out from the range of architectural styles that have evolved around its half acre plot.
The property had been in single family ownership for more than 90 years, during which time it was used both as a family home and flower nursery. The old greenhouses have long-since become overgrown, and by the time we were instructed the house had suffered significant structural damage, and a small fire.
The Brambles offers obvious potential for residential redevelopment and a range of other uses, and our clients were keen to maximise the value of the property. They were, however, also conscious that the structural integrity and fire damage were both a cause for concern if the property were left vacant for the life of a planning application. With that in mind, our instructions were to arrange an unconditional sale.
The strength of our retained database again showed itself, with more than 100 specific enquiries resulting from our e-shots and speculative phone calls. Half a dozen block viewings were held; each attended by at least 10 interested parties. We were forced to hold three rounds of bidding in order to arrive at a shortlist, and even then, there was hot competition. This enabled us to carry the momentum of the marketing into the conveyancing process when a deal was reached with a local community group. The sale was completed promptly, and we look forward to seeing how The Brambles will be put to use for the next phase of its life.
PROJECT ADDRESS: The Brambles, 20 Chingford Mount Road, London E4 9AB
